Abstract
This paper provides an in-depth exploration of the specific practices and various challenges faced by publishing enterprises in the process of risk management. The research clearly indicates that publishing enterprises must not only address multiple risk factors such as market risks, copyright risks, and technological risks, but these factors are also subject to the dual influence of external environmental uncertainties and internal management deficiencies. Through a thorough analysis of the issues in risk management and the various risks involved, this paper proposes several countermeasures: First, strengthening internal control mechanisms, which includes improving capital management systems, optimizing cash flow monitoring processes, and establishing a comprehensive risk early-warning system; second, enhancing the enterprise's overall risk response capabilities, which involves the establishment of a public opinion monitoring system, fostering employees' risk awareness, and promoting cross-sector collaboration with other enterprises; and finally, cultivating a proactive risk management culture by integrating prudent operational philosophies into corporate culture, providing professional training programs, and implementing effective incentive mechanisms to strengthen risk prevention awareness among all employees. The research findings demonstrate that systematic risk management serves as a core safeguard for publishing enterprises to navigate industry transformations and ensure sustainable development, offering significant reference value for other enterprises in the same sector.
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Copyright (c) 2025 Chutong Wang; Wei Zhou (Co-Authors)